Slate is now selling audiobooks that can be listened to in the podcasting app of listeners’ choice.

Slate is getting into the audiobooks business. The online magazine and podcast subscription seller is launching its own audiobook store today in partnership with multiple publishing companies. The store will list and sell popular titles but with the added benefit of making the audio accessible through listeners’ preferred podcast app instead of a separate audiobook-only platform. This is likely its biggest sell for listeners, although Slate will compete on price, too. Listeners also will buy these books a la carte, meaning they don’t have to subscribe to an ongoing membership as they may through Audible, the biggest name in audiobooks.

The store and its functionality are powered through Slate’s Supporting Cast, its technology that powers…

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