Illustration by Alex Castro / The Verge
Twitch is implementing a new initiative that could alleviate one of the biggest stressors of content creation: unreliable income.
The Ad Incentive Program, or AIP, is a new program that will pay select streamers a guaranteed monthly minimum amount of ad revenue. Qualified affiliate or partner streamers will receive a notification from Twitch offering them different payouts based on the amount of ads run per hour and total hours streamed. In the example Twitch provided, if a creator streamed for at least 40 hours that month, they could receive $100 for running two minutes of ads per hour, $300 for three minutes, or $500 for four minutes.
An example of what the AIP payouts could look like.
In addition to these tiered…
