Do you think Tim Cook ever sends green bubble texts? | Illustration by Alex Castro / The Verge

Last night, Tim Cook shot down the possibility of solving the green bubble problem — and he revealed the real reason why Apple won’t do it: it doesn’t sell iPhones.

At Vox Media’s Code conference, an attendee told Cook that it was difficult for him to send videos to his mom because Apple devices don’t support RCS, the texting protocol championed by Google and supported by major phone carriers. Cook, in response, suggested the attendee buy his mom an iPhone. “I don’t hear our users asking that we put a lot of energy in on that at this point,” Cook said.

Blue versus green

This seems to be the first time Cook has publicly addressed RCS, the Rich Communications Services protocol. RCS is a major improvement over SMS and MMS, letting you do…

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