Image: Chick-fil-A

The streaming space has become so crowded that it’s hard to imagine why any company would want to break in now, but that is apparently what Chick-fil-A (yes, the fast food chain) is planning to do.

Deadline reports that Chick-fil-A is working with a number of production companies and traditional studios to create multiple original shows for a streaming platform debuting sometime later this year. Initially, the restaurant is said to be focused on family-friendly unscripted programming, including a game show produced by Glassman Media and Sugar23. But down the line, the currently unnamed service could also feature original scripted series, animation, and content that’s either licensed or acquired from other entertainment outfits.

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