Illustration by Alex Castro / The Verge
YouTube has run the numbers and discovered what greeting its vloggers most use to open videos: “Hey, guys.” Those findings may not be surprising if you’ve watched a lot of YouTube, but the report actually shows a lot more, including what the runners-up are, how greetings have changed in popularity over time, and how video genre affects the most common openings. Let’s just jump into it!
To get these findings, YouTube did quite a bit of data analysis, looking at the auto- and creator-generated captions from over a million videos. YouTube picked videos that had over 20,000 views from channels that had over 20,000 subscribers, so it is worth noting that the results are more reflective of how relatively popular videos open, rather than of…