RIP, IGTV. | Image: Instagram
Instagram has announced that it will no longer be supporting the separate IGTV app, saying in a blog post that it will instead focus on keeping all video in the main Instagram app (via TechCrunch). While the writing’s been on the wall for Instagram’s YouTube competitor for a while, the official shutdown announcement marks the end of an era for one of Instagram’s forays into video.
In its post, Instagram says that it’s getting rid of the standalone IGTV app as “part of [its] efforts to make video as simple as possible to discover and create.” The post also says that any videos in the main app will have a full-screen viewer and tap-to-mute, and that Instagram is working on a consistent way to share the different types of videos (such as…